Employee Campaign Coordinator Job Description
 
Objective: Enable your co-workers to participate in creating the strongest community by planning, organizing and coordinating a successful United Way of Tyler/Smith County Campaign within your company.

Responsibilities:

• Attend the ECC Training provided by United Way
• Work closely with your Loaned Executive (LE) and the United Way staff to develop an effective campaign plan
• Recruit and coordinate a team of volunteers
• Request Agency Speakers and tours from your Loaned Executive or United Way staff
• Distribute and collect Campaign Materials
• Coordinate Kick-Off and recognition events
• Promote Campaign throughout your company
• Coordinate a Leadership Giving Campaign
• Invite everyone to give!
• Complete Campaign by giving a final report and pledge forms to Loaned Executive or United Way staff
• Thank your company and all those who contributed
• Evaluate and make recommendations for next year

Mission of a Workplace Campaign
Achieve an established goal through…

• Education - Making every employee aware of the needs in the community, which are met by the member agencies of United Way.
• Solicitation - Giving every employee the opportunity to make a meaningful contribution to the campaign by having the right person ask for a guideline gift.
• Appreciation - Thanking every employee who makes a contribution to the campaign.

Steps for Running a Successful Campaign

1. Preparation…Know the Facts

• Review Materials provided by the United Way staff
• Familiarize yourself with United Way agencies
• Mark your calendar with important dates and deadlines
• View the Campaign Video
• Get the support of your CEO/Plant Manager
• Review last year’s campaign
• Tour an agency to see firsthand how your dollars help

2. Recruit and Steering Committee

• Make sure you consider all departments: management, professional staff, organized labor, support staff and retirees.

3. Develop a Timeline

• Commit as a group to common goals and objectives
• Plan special events, solicitation methods, kick-off rally and a campaign theme
• Develop a realistic timetable
• Order materials and incentive rewards
• Schedule group meetings and arrange for speaker/tours of agencies

4. Promote the Campaign

• Use your company newsletter, voice mail, bulletin boards, and e-mail
• Place flyers and posters throughout the building
• Show Campaign video at events or in the lunchroom
• Publicize your goal with thermometer posters
• Implement Leadership program with endorsement from CEO and special solicitation meetings

5. Report Progress

• Update your Campaign team and fellow employees
• Tabulate results periodically from returned pledge cards
• United Way staff or Loaned Executives will contact you for your results

6. Say Thank You

• Thank everyone who played a role in your campaign success. Send a thank you letter on behalf of the CEO.
• Plan a Thank you event
• Summit your final results to United Way of Tyler/Smith County

Top 14 Ways the CEO Can Make Their Company Succeed

1. Provide your endorsement plus your involvement as CEO.
2. Pledge your corporate gift to kickoff your campaign.
3. Promote payroll deduction.
4. Select campaign committee members.
5. Commit to a goal for your company’s campaign.
6. Keep your goal and its progress visible to employees.
7. Personalize pledge forms with employees’ names.
8. Encourage “face to face” solicitation of all employees.
9. Host a “Leadership Ask” at a management meeting.
10. Promote your rally by having it at scheduled employee meetings.
11. Hold agency tours for employees.
12. Support employee testimonials at rallies and “Leadership Asks.”
13. Provide incentives for “Fair Share Givers.”
14. Make your Campaign FUN!